2012 Ferrari California

               

                2012 Ferrari California 

 

 

The accessible Ferrari. That’s what they call the California. The California is a different kind of Ferrari, a Ferrari for first time Ferrari owners. A bit too radical for many since it is the first Ferrari road car to have a front-mounted V8 engine and also a dual-clutch gearbox. The California though isn’t the first Ferrari to have a removable hard-top and this is not the first time that Ferrari has used the California name. The name California first appeared on the 250GT in 1957. Launched in 2009, Ferrari gave the California a revised version that offers more power, less weight and an optional Handling Speciale pack. The California’s aim is to usher in a number of first time customers for Ferrari which is why the company took a different direction. According to Ferrari the approach has worked as 70 percent of the Californias sold to date have gone to buyers new to the Ferrari brand. The manufacturer gave the California a mid-life cycle refresh at the Geneva Motor Show by making it lighter and more powerful. Apart from being the cheapest Ferrari in the line up, the California is softer and more approachable. The California is priced in India at Rs2,20,00,000.